The Unicorn Hunter - Marketing Stir Podcast
On this episode of the Marketing Stir, Vincent invited Hillary to discuss her journey to tech, advocating for female leaders, how to avoid failing in B2B, and more.
Demand generation and integrated marketing are two topics I can speak to all day long. But the one topic I love more than anything else is leadership. We have the opportunity as leaders in hyper-growth companies to not only make an impact on revenue, but influence and shape the next generation of leaders.
Being coached by a strong mentor can either change the trajectory of someone’s career for the better, as in my case, while a toxic leader can lead to a quick spiral that affects the employee around the clock. When Vincent at Stirista gave me the opportunity to spend our time talking about leadership, I was all in.
Check out our conversation to hear about:
My journey to tech (preview - I grew up on a farm)
Advocating for female leadership
Tips for how to avoid failing in B2B
How I hire talent for Snowflake’s ABM team - This is where the unicorn hunting comes in.
** Clicking on the image above will take you to the podcast recording on The Marketing Stir website. You can also listen on Apple Podcasts and Spotify.